Green Ape Graffiti
From Beyond Social
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Sustainable (new earth) advertising
Green Graffiti is a form of advertisement where something is removed, like dirt on walls, to reveal a negative (whitespace) image. It uses for example water to clean the surface but uses no other resources than the existing wall. It can therefore be argued that by not using more materials than conventional advertisements on billboards and screens and such, this is a more environmentally friendly form of advertising.
Last modified at 21 November 2020 20:54:24 by User:Tamaradamberg
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